WHY US?

Impartiality is key in career education.
We ensure that each child has the opportunity to travel down their own path, at their own pace, making their own informed decisions.


Resources for younger kids are extremely limited; this is why we're focusing on providing impartial career-based educational products to children from the age of 3+.

Our innovative and affordable tools and materials allow for cost-effective, versatile learning both at home and in educational settings.

Download our paper 'Working Towards Equitable Career Education Through Early Intervention' to find out more.


REMOVING BIAS

Suitable for children aged 3+, our products provide entertainment and education through play.

By showing children a variety of jobs being undertaken by fruits and vegetables rather than humans, the biases around gender, age, race, and economic background are completely removed.

BROADENING HORIZONS

The jobs depicted are ones that many children may not know exist or jobs that they may not consider as legitimate careers.

​To facilitate expansive learning, every card has a short description of the illustration. This increases awareness of the labour market, while also improving literacy.

JOB TYPES

Each of the cards has a job 'type', as defined by the National Occupational Classification system (NOC). These have also been colour coded so that at a glance you can identify which category each card belongs to.

VISUAL LEARNING

Each OPUS card has a symbol at the bottom, representing a key element of the illustrated job role. This allows those who are visual learners to understand a little about what the job entails at a glance.